With the growing number of deceptive schemes on the web, consumers have lost much of their confidence to engage in online transactions. They become reluctant to purchase and are inclined to be anxious about releasing information on the internet.
Many different strategies are utilized to reassure website traffic in their doubts. Some of them include displaying association logos, awards and qualifications, posting testimonials from satisfied consumers, demonstrating PR write-ups and networking reviews, and also the avoidance of producing ambitious expectations from consumers about services and products that can not be guaranteed.
While doing all the aforementioned strategies can generally warrant around about a 2% conversion rate, this rate may be increased up to approximately 15 percent simply by displaying Third Party Website Verification Seals on your website.
A recent poll conducted by Consumer Reports showed that 72% of online shoppers are actively searching for third party web verification seals prior to making transactions online 토토사이트. With that said, having these solutions on your site could a mean greater chance of creating a sale.
As far as choosing is worried, first you should specify who is going to be your target audience in connection with the character and products of your enterprise. There are 3 main forms of web verification services that should suit your needs.
Privacy Verification seals are acceptable for those that provide loans and mortgages. It guarantees that personal data of consumers won’t be shared with another party not involved with the trades.
Security Verification Seals are recommended for those who sell products and services whose primary means of payments involves the use of payment card systems.
Business Verification Seals is much more of a standard service that every online companies should usually have. This service ensures to the consumer that the site was verified for the authenticity of the information it provides.
Having any of those 3 Seals on your site will move you up a step from your competition. However, the more seals you display, the more confident customers are going to be to buy.